Landing page preference test template

A landing page is used within a marketing campaign to help promote a new product or feature and drive an action whether that be a sign-up or registering a user's details.

Gathering feedback with our landing page preference test template helps to determine which design a user is more likely to click on and therefore.

Example questions you can ask in a landing page preference test:

• Which design would you be more likely to sign up?
• Which design would make you want to learn more?
• What would have to change to make you want to buy this product from this page?