A landing page is used within a marketing campaign to help promote a new product or feature and drive an action whether that be a sign-up or registering a user's details.
Gathering feedback with our landing page preference test template helps to determine which design a user is more likely to click on and therefore.
Example questions you can ask in a landing page preference test:
Which design would you be more likely to sign up?
Which design would make you want to learn more?
What would have to change to make you want to buy this product from this page?
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Landing page preference test template FAQs
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