Moderators can now share their screen during live interviews, making it easier to guide participants through exactly what you want them to see.

Whether you’re walking through a prototype, live site, or supporting material, everything can happen inside Ballpark without switching tools or breaking the flow of the session.

You can find the screen share option in the live interview session footer.

You can now capture and track Net Promoter Score (NPS) directly in Ballpark.

The new NPS step breaks down responses into detractors, passives, and promoters, and shows how your score changes over time—giving you a clear view of customer sentiment in one place.

NPS® is a widely used metric that asks how likely someone is to recommend a company, product, or service. Based on their answer, respondents fall into three groups:

• Promoters (9–10)

• Passives (7–8)

• Detractors (6 or below)

As more marketing and CX teams use Ballpark to gather customer feedback, measuring satisfaction alongside research insights becomes essential. The new NPS step makes this simple and consistent across every study.

How to add NPS to any study

1. Click Add step

2. Open the Marketing section

3. Select NPS

Your score and full breakdown appear in the Summary tab as responses come in.

Most teams using Ballpark are not trained researchers (80% of the platform in fact!), and starting from a blank study can make progress slow and uncertain. Writing clear, unbiased, well-structured questions is difficult without research experience, which often becomes a blocker to getting work launched.

The new AI study creator transforms a simple study goal into clear, unbiased, researcher-grade questions and tasks—removing the blank-page barrier and helping any team launch high-quality research faster.

Each study is generated with precise wording, clear structure, and no leading questions, helping anyone create high-quality research from the start.

Once drafted, you can continue the chat to add, edit or refine everything from questions to tone of voice.

How to create your study with AI

1. Click on Create study in the sidebar

2. Enter your study goal

3. Once the draft is created, you can drag questions to reorder or continue chatting to refine.

If you're interested in accessing our AI creator over MCP, get in touch here.

You can now create share links for your live interviews that are tied to individual participants, giving you a clearer, more controlled way to manage who joins each session. Each link is uniquely assigned, making it easier to organise upcoming interviews,

How to use:

1. Go to the live interview section in any study (in the nav bar)

2. Click Create new link

3. Add the participant name and email, plus any notes

4. Click Create session