Ballpark vs UserTesting: Overview
Let's compare customer reviews on G2.com (Updated 30/07/24)
Ease of use
9.2 / 10 🏆
8.5 / 10
Ease of setup
9.3 / 10 🏆
8.6 / 10
Product direction
9.7 / 10 🏆
8.1/ 10
Overall rating
4.6 / 5 🏆
4.5 / 5
Pricing
Simple structure - pay for the amount of studies you run. If you need to hire testers, buy a bundle of credits
Plethora of add-ons that aren't included in the base price
Introduction
Why do companies pick Ballpark over UserTesting?
When we speak to our customers who have switched to Ballpark from UserTesting, there's often a few common themes in their feedback.
Product, design and research leadership frequently tell us that Ballpark is the better option for democratising research due to it's lower barrier of entry and scalable pricing model. Many teams we spoke to were sharing logins to UserTesting due to plan or pricing restrictions making it difficult to execute on a democratisation strategy.
Next, Ballpark has a deep integration with Figma which produces heatmaps, conversion reports and more whereas UserTesting has no integration with Figma, making tracking impossible without watching videos to see what happened
Finally, you'll notice that Ballpark is a powerful unmoderated research tool, but also a fantastic survey tool in its own right. UserTesting doesn't have survey capabilities like conditional logic, rating scale and much more, limiting it's ability to be used by marketing teams.
A few extra reasons for switching:
Ballpark does not charge you for testing with your own participants
Ballpark doesn't require the participant to install any apps or plugins
Unlimited users, responses and video on every plan
No add-ons for customer support, training, workshops or customer success
Looking at public reviews, we see a similar story:
Reviewers felt that Ballpark meets the needs of their business better than UserTesting.
When comparing quality of ongoing product support, Ballpark and UserTesting provide similar levels of assistance.
For feature updates and roadmaps, our reviewers preferred the direction of Ballpark over UserTesting.
Key differences when comparing Ballpark and UserTesting
What makes the biggest difference to your workflow?
Get heatmaps, paths and metrics from Figma tests
Ballpark has a deep integration with Figma which enables you to track participant behaviour on prototypes, giving you actionable feedback.
Unlimited seats help supercharge democratisation
Ballpark facilitates the complete democratization of research by allowing team members and stakeholders to create surveys, conduct tests, and analyze responses without worrying about costs.
Simple, transparent pricing
Tired of numerous expensive add-ons not included in your plan? Ballpark offers straightforward pricing—pay only for the number of studies you conduct and the participants you need.
The easiest way create surveys and tests
You'll love how easy it is to create research studies in Ballpark. It's as easy and visual as creating a presentation.
Feature comparison
A look at the core features of both platforms
Open and Hybrid Card sorting
All plans
Add-on
Test with your own participants
Free
$3-5 per participant
Create any type of survey
Whether you’re conducting market research, gathering customer feedback or seeking employee opinions, Ballpark provides an extensive array of question formats, including open and closed questions, multiple-choice and rating scale.
Supercharge surveys and tests with video recording
Once you enable video and audio recording in Ballpark, you'll be able to watch and listen to your participants interactions with your website, prototypes or just sharing their thoughts out loud.
Test any website. No installs required.
All you need is the link to your website to set up a test in Ballpark. Add your task and you're ready to go.
Whether you are testing your marketing website, web app or competitor, you can get quick and relevant feedback without plugins or installing javascript snippets.
Summary
5 / 20
Preference
Please pick your favourite logo
Show all responses
v4 - Blue
19 participants
v1 - Yellow
13 participants
v2 - Red
5 participants
Real-time summaries, design metrics and more
Our summary view gives you quick access to aggregated data from your results which you can also share with your team.
If you’re testing prototypes or designs, you’ll also be able to view heatmaps, metrics and bounce rates, task responses and much more.
Test Figma prototypes and get rich insights
Ballpark fits right into your design workflow with a deep integration with Figma that allows you to get insights before jumping to code.
We don’t just display your prototype, but track every click, goal conversion and much more. Our paths view makes understanding the issues with your designs a breeze.
Summary
3 / 5
Preference
Which tagline to you prefer the most?
Which one of these headlines on the website would make you more likely to sign up?
Ballpark is a faster way to certainty
Ballpark is the fastest way to capture high-quality feedback on questions, marketing, copy, designs and Figma prototypes using tasks and video.
Product research so simple, you’ll never skip it again
Ballpark allows you to research everything, including prototypes, copy, brand assets and muc more, using questions, tasks and video.
Ask participants to pick their favourite copy
Once you're happy with your ideas, launch your test and present your choices to participants.
You can even set your copy choices to be randomised or require single or multiple selection.
Add unlimited team members for free
Our mission is to democratise research and make it accessible for everyone in your business.
That’s why Ballpark comes with unlimited team members for free on every plan so that you can invite anyone in your business, from the executive team to product and marketing.
Recruit from 98,000 participants
Country
United States
Streaming services
Netflix
Disney+
HBO Max
Household income
$40,000 - $60,000
$70,000 - $90,000
Recruit
Find the right audience with over 200+ targeting options
Our huge list of targeting options makes it easy to find participants relevant to your research.
That includes employment status, industry, pets, health, hobbies and even experiences with streaming and food delivery services.
How can I start using Ballpark?
It's free to sign up and get started. Click here to create your account.
How does pricing work?
Our pricing is based on projects created (research studies).
A survey or test counts as a single project. There is no limit on the amount of questions or tasks.
What are recruitment credits?
Recruitment in Ballpark works by hiring participants based on the amount of time you need them. This is counted in the form of credits.
We use the total credits required for each test as the currency for hiring.
For example, if you need 10 people to take your test, which will take 5 minutes, then that will be: 10 participants x 5 minutes = 50 credits required.
Each credit costs $1.
Can I try Ballpark for free?
Yes! Sign-up free for a 14-day trial. We even give you a chance to hire from our panel, free of charge.
Where are Ballpark's servers based?
We're hosted in the EU and comply with GDPR regulation.
Can I get a demo for my team?
Yes! Let's find a time to connect here.
Where can I find out more about Ballpark's security?
Head over to our Trust Center.
Is recruitment included when I upgrade?
Yes on annual plans. Monthly plans give you the option to purchase recruitment pay-as-you-go.