NPS question type

You can now capture and track Net Promoter Score (NPS) directly in Ballpark.

The new NPS step breaks down responses into detractors, passives, and promoters, and shows how your score changes over time—giving you a clear view of customer sentiment in one place.

NPS® is a widely used metric that asks how likely someone is to recommend a company, product, or service. Based on their answer, respondents fall into three groups:

• Promoters (9–10)

• Passives (7–8)

• Detractors (6 or below)

As more marketing and CX teams use Ballpark to gather customer feedback, measuring satisfaction alongside research insights becomes essential. The new NPS step makes this simple and consistent across every study.

How to add NPS to any study

1. Click Add step

2. Open the Marketing section

3. Select NPS

Your score and full breakdown appear in the Summary tab as responses come in.